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We are reluctant to promotions like Black Friday because we believe that such discounts encourage people to make rash decisions and buy items that they don’t need. The psychology of a sale is rather simple – the pleasure principle suggests that people seek pleasure to avoid pain. The anticipation of a discount is pleasurable, while the fear of missing out is painful. We, as a socially conscious brand, promote mindful consumption. We want our shirts to be a purposeful purchase. So, we encourage you to join us in making conscious choices!
We also don’t discount, because we believe in the quality of our work and product. We aim for total price transparency. The price of our product consists of top-class materials and a highly professional workforce. Moreover, we produce our garments one by one (we don’t mass produce), for this reason our production prices are highly expensive.
Often, brands include so-called “sale margin”, when developing pricing strategies. So when customers are buying a product at full price, they are already paying for their future discounts. We don’t want to go that route. We want to remain authentic to ourselves by communicating the pricing of our products transparently.
We stand against fast fashion! Therefore, we never use mass-produced materials or design templates when creating our shirts. We apply the principles of mindfulness in our production process – we do not produce shirts in large quantities and do not stock them. So, every item that you order from us is limited edition and is manufactured just for You. All of our products are made to order. It takes 7-10 days for our tailors to make your new Huginn Muninn shirt.
We realize that in this fast-paced world, staying unique is challenging. However, we believe that self-expression is the greatest virtue of our customers. That’s why with our shirts, we want to convey the individual story of each of You. For additional authenticity, we can decorate your new Huginn Muninn shirt with Your initials.
You can also choose from our additional nonstandard sizes – tall & petite.
We consider high quality and sustainability to be one of our most important priorities as a slow fashion brand. All of our garments are made by our own highly experienced team based in Lithuania. Therefore, the full production process is in our hands – concept development, material selection, cutting, sewing and shipping to Your home.
In the fast-paced fashion industry, we always do our best to find sustainable options. Our shirts and shackets are made of only eco-friendly materials. Moreover, we use biodegradable coconut, wooden, mother-of-pearl buttons instead of plastic ones. We also use fabrics not blended with synthetics – so that not only the garment feels natural but can be recycled when the time comes.
The same rules apply to our packaging. We pack our shirts with love for people and the Earth. Therefore, we replaced all single-use plastic packaging details with recycled paper ones.
We design clothes that are long-lasting and essential wardrobe investments. Due to high-quality materials and a highly professional production process, Huginn Muninn’s garments can serve multiple seasons if properly cared for.
Therefore, if the garment is torn or otherwise damaged due to our production team’s human-factor fault, we will repair the product for you free of charge. If the garment is damaged due to natural wear and tear, we can fix it for an additional fee to prolong its life in your closet.